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Hi! I'm Zen Holmgren. Marketing is my career and small business marketing is my passion. I studied marketing through from bachelors to PHD level, post-graduate certifications and became a Certified Marketer from the Chartered Institute of Marketing in the UK. During nearly 20 years of work within marketing, I have continued to study. My latest certification is in Digital Marketing from the University of Illinois at Urbana-Champaign but I learn the most from reading, researching and testing the latest digital products, systems and ideas. I like to stay up-to-date in the extremely fast moving marketing arena. |
I started my career in technical website development for local government systems and then in small business website development and marketing. I worked my way up from a graduate programme in huge finance industry firms and spent 10 years learning a huge amount about how marketing works (and doesn't!) on a very large scale. I got a lot of corporate, technical, country/industry analysis and media writing done, managed customer expectations on a huge range of products, managed projects and then teams that managed projects. I worked with all kinds of designers, programmers, analysts and sales teams.
I chose to go 'freelance' - working on contracts of up to a year - so I could choose who I work for and which projects I work on. I believe in the products and services I market and the people that create them. I like working with businesses that are run by people who are truly passionate about their own products and services, so that is often (but not exclusively) small businesses.
Since my move to Sweden in 2010, I have created this agency around the clients I brought with me and added new local and international clients. I love working here and with Sarah and Helen as much as possible. My corporate profile is on LinkedIn here.
I chose to go 'freelance' - working on contracts of up to a year - so I could choose who I work for and which projects I work on. I believe in the products and services I market and the people that create them. I like working with businesses that are run by people who are truly passionate about their own products and services, so that is often (but not exclusively) small businesses.
Since my move to Sweden in 2010, I have created this agency around the clients I brought with me and added new local and international clients. I love working here and with Sarah and Helen as much as possible. My corporate profile is on LinkedIn here.
My own blogging and other writing
I write as much as I can about marketing and much of it it is featured on our blog here. It includes ebooks, guides and infographics. I also write online courses.
I also created the growing and successful blog site www.LifeinDanderyd.com to fill a large gap in local information and provide a successful contact mechanism for meeting and learning about potential clients. People expected me to know the answers to all things Danderyd so I have chosen to own that role and intentionally become a Danderyd 'expert' but I am a way off that yet!
I also created the growing and successful blog site www.LifeinDanderyd.com to fill a large gap in local information and provide a successful contact mechanism for meeting and learning about potential clients. People expected me to know the answers to all things Danderyd so I have chosen to own that role and intentionally become a Danderyd 'expert' but I am a way off that yet!
My media coverage
I don't covert media coverage for Write in Danderyd (feel free to ask me why!) but occasionally I get covered anyway and here are a few examples:
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My life outside of work
What life? ...I'm kidding! I live the wonderful balanced life that Sweden allows here in Danderyd of course, with my husband and children. We work and we play (a lot) and we don't commute.
What about Helen and Sarah?
Sarah and Helen now get to write their stories too so watch this space. In the meantime, check out their corporate profiles on LinkedIn:
https://se.linkedin.com/in/sarah-burke-vill%C3%A9n-121a2869
https://se.linkedin.com/in/helenknibbs
What next? Perhaps you'd like to browse around our services, read our latest blog posts, find out about our next intake on our online courses, read some of our recommended books or if you have something on your mind, get in touch.
https://se.linkedin.com/in/sarah-burke-vill%C3%A9n-121a2869
https://se.linkedin.com/in/helenknibbs
What next? Perhaps you'd like to browse around our services, read our latest blog posts, find out about our next intake on our online courses, read some of our recommended books or if you have something on your mind, get in touch.