In competition with Twitter's Vine video service that was launched in January 2013, Instagram launched their competing video service on Thursday 20 June 2013. Some key differences are:
Mashable (a technology magazine) has a great step-by-step guide to getting started. Or call us, of course.
The stats are from March 2013 but it makes interesting reading about how active Swedes are on Twitter (and useful if you are trying to work out if Twitter is a good marketing channel for your business). This link is to a great blog post about the survey done earlier in the year - the post is written by James Royal-Lawson, a digital strategist here in Stockholm.